How Mobile Technology Can Help Your Business
With mobile technology massively dominating the market, any business that wants to stay ahead of the curve must welcome mobile devices through their office doors. In 2013, 63% of mobile phone users said that they use their smartphones for internet searches. Although most people still use desktops, there’s no denying how prevalent mobile technology is now. So how can you make sure that your business is a shining example of market trends?
Bring Your Own Technology (BYOT)
BYOT has become increasingly more popular over time. It tends to be a mutual, win-win scenario: employees get to hook up to the internet on their own devices, and businesses don’t need to provide extra hardware. However, in order for this to work, you will have to install mobile security within your office, to ensure that you don’t become vulnerable to cyber criminals. Dell Mobile Workforce Management is an excellent option for this, and many major computing companies tend to have their own packages for mobile technology within the office.
As businesses become more national and international, many employees will find that they are often travelling to see clients, or to give presentations. In order to stay connected with the office and their teams, it’s important that they can reach their files safely in-transit, and that they can even respond to emails, while they are absent.
The cloud is a great, mobile way to store files. Your company can even invest in its own paid cloud technology, if it would speed up interdepartmental productivity. One of the fantastic things about the cloud is that multiple people can edit documents at once, and it updates in real time. It also means that, should your hardware fail you or your technology is stolen, the cloud will keep all of your files safe. Even if you lose your laptop, you will be able to access important documents somewhere else.
If your business is mobile-friendly in as many ways as possible, Google will look kindly on your company, and it should help your search engine rankings. As users are more likely to type a query into a mobile device, businesses should start thinking about how they can answer these questions thoroughly, so they can get a steadier footing online.
A World Of Apps
If you can’t access apps at work, you are certainly missing out. Online, there is an app for everything, and often it is genuinely useful for organisation and learning. Often, these apps are free, whereas similar software can be expensive. Even if this just helps your social media team, it’s worth having a selection of mobile devices, so you can stay ahead of the curve.
Have you started using mobile technology within your office? What do you find are the bonuses and drawbacks of using mobile devices around your workplace? Let us know your thoughts and experiences in the comments below – we’d love to hear from you!